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1. #MATERIAL OF APPLE MACBOOK PRO 2018 UPDATE#
2. #MATERIAL OF APPLE MACBOOK PRO 2018 SOFTWARE#
3. #MATERIAL OF APPLE MACBOOK PRO 2018 PROFESSIONAL#

The Company is committed to bringing the best user experience to its customers through its innovative hardware, software and services. The Company is a California corporation established in 1977. The Company’s fiscal year is the 52- or 53-week period that ends on the last Saturday of September.

The Company sells to consumers, small and mid-sized businesses and education, enterprise and government customers. In addition, the Company sells a variety of third-party Apple-compatible products, including application software and various accessories, through its retail and online stores. The Company sells its products worldwide through its retail stores, online stores and direct sales force, as well as through third-party cellular network carriers, wholesalers, retailers and resellers. The Company sells and delivers digital content and applications through the iTunes Store ®, App Store ®, Mac App Store, TV App Store, Book Store and Apple Music ® (collectively “Digital Content and Services”).

#MATERIAL OF APPLE MACBOOK PRO 2018 PROFESSIONAL#

The Company’s products and services include iPhone ®, iPad ®, Mac ®, Apple Watch ®, AirPods ®, Apple TV ®, HomePod™, a portfolio of consumer and professional software applications, iOS, macOS ®, watchOS ® and tvOS™ operating systems, iCloud ®, Apple Pay ® and a variety of other accessory, service and support offerings. The Company designs, manufactures and markets mobile communication and media devices and personal computers, and sells a variety of related software, services, accessories and third-party digital content and applications.

#MATERIAL OF APPLE MACBOOK PRO 2018 UPDATE#

The Company assumes no obligation to revise or update any forward-looking statements for any reason, except as required by law. and its wholly-owned subsidiaries, unless otherwise stated. Each of the terms the “Company” and “Apple” as used herein refers collectively to Apple Inc. Unless otherwise stated, references to particular years, quarters, months or periods refer to the Company’s fiscal years ended in September and the associated quarters, months and periods of those fiscal years. All information presented herein is based on the Company’s fiscal calendar. Factors that might cause such differences include, but are not limited to, those discussed in Part I, Item 1A of this Form 10-K under the heading “Risk Factors,” which are incorporated herein by reference. Forward-looking statements are not guarantees of future performance and the Company’s actual results may differ significantly from the results discussed in the forward-looking statements. Forward-looking statements can also be identified by words such as “future,” “anticipates,” “believes,” “estimates,” “expects,” “intends,” “plans,” “predicts,” “will,” “would,” “could,” “can,” “may,” and similar terms. Many of the forward-looking statements are located in Part II, Item 7 of this Form 10-K under the heading “Management’s Discussion and Analysis of Financial Condition and Results of Operations.” Forward-looking statements provide current expectations of future events based on certain assumptions and include any statement that does not directly relate to any historical or current fact.

This Annual Report on Form 10-K (“Form 10-K”) contains forward-looking statements, within the meaning of the Private Securities Litigation Reform Act of 1995, that involve risks and uncertainties.